In the aftermath of a severe New York blizzard, Mahindra Group Chairman Anand Mahindra stepped out once conditions improved and marked the moment with a selfie, signalling relief at having weathered the Blizzard of 2026.
Mahindra also took the opportunity to market his favourite Araku coffee.
“Starbucks? Are you kidding? You're asking someone whose obsession is to spread the fame of Araku—an Indian coffee—that's considered one of the best in the world?” he posted.
“And by the way, we'll be opening America's first Araku Café in midtown Manhattan by this summer! You can then count on selfies with an Araku cup in my hand…” Mahindra added.
Starbucks? Are you kidding ?
— anand mahindra (@anandmahindra) February 24, 2026
You're asking someone whose obsession is to spread the fame of Araku—an Indian coffee—that's considered one of the best in the world?
And by the way, we'll be opening America's first Araku Café in midtown Manhattan by this summer!
You can then… https://t.co/Y8mkGSZxDX
Also Read: Snowstorm In US: Air India Cancels Flights, New York Mayor Mamdani Orders Citywide Travel Ban
Mahindra's post was in response to a comment that said the only thing he was missing in the selfie was Starbucks coffee.
The original comment read, “Survivor's kit missing one essential item, Anand! Where's the Starbucks cup to add that classic NYC glamour to the selfie?”
Mahindra's original post reflected on how he decided to step outdoors once the blizzard was over, and even shared philosophical musings.
“The blizzard finally called it a day…And I confess, I couldn't resist the temptation of joining the hordes of New Yorkers venturing out to take selfies proving they had survived the ‘Blizzard of 2026'. And on my stroll, I spied this small citizen of the storm.”
“Out of shrieking winds and a city under lockdown.… emerged this mini-
The blizzard finally called it a day…
— anand mahindra (@anandmahindra) February 24, 2026
And I confess, I couldn't resist the temptation of joining the hordes of New Yorkers venturing out to take selfies proving they had survived the ‘Blizzard of 2026'
And on my stroll I spied this small citizen of the storm.
Out of… pic.twitter.com/mBIcdKRGmC
The post has since gone viral on social media.
“Love this take on the blizzard, Mr. Mahindra. That tiny snowman showing up like a little survivor made me smile. It's funny how even in the middle of a storm, something small can bring a bit of joy. Stay safe & warm!” said one user.
Love this take on the blizzard, Mr. Mahindra. That tiny snowman showing up like a little survivor made me smile. It's funny how even in the middle of a storm, something small can bring a bit of joy. Stay safe & warm!????
— Ayushi (@CleverlyChic) February 24, 2026
One post read, “That little snowman feels like hope in miniature.”
That little snowman feels like hope in miniature.
— Shrikant Saini (@Shrikantsaini89) February 24, 2026
According to The New York Times, as the New York City area emerges from a two-day blizzard on Tuesday, daily life is showing signs of recovery, though disruption remains widespread. Restrictions on non-essential driving were eased at noon on Monday, while city data shows snow-clearing operations continuing street by street.
Public transport is slowly resuming after near-total shutdowns, but most services are operating at reduced capacity or facing delays, with some routes still closed. Air travel has also been heavily affected, with more than 1,000 flights cancelled by Monday night, according to FlightAware.
Also Read: Massive Storm Hits Parts Of US: What You Need To Know
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