Ola Electric on Sunday launched 'Ola Insiders', an exclusive community programme for its existing customer base of over 10 lakh riders across the country.
The initiative unlocks a host of benefits for the community members, including vehicle upgrade, add-on and referrals.
As part of the programme, customers can upgrade their existing scooters and receive benefits of up to Rs 50,000 on the latest Gen 3 S1 portfolio and Roadster motorcycles, including the 4680 Bharat Cell variants, Ola Electric said in a statement.
Besides, existing Ola customers can unlock benefits of up to Rs 20,000 when adding another Ola vehicle under the same registered name, it added.
ALSO READ: Ola Electric To Reduce Store Count To 550: Report
ALSO READ: Bitcoin Recovers Above $68,000 After Death Of Iranian Leader Ayatollah Ali Khamenei
The customers can avail referral benefits and earn up to Rs 5,000 in Ola credits upon successful delivery.
The referred buyer will also receive a Rs 1,000 cashback.
"With over a million riders, our community remains central to our journey. With the launch of Ola Insiders, we are introducing a structured ownership program built around our riders which supports seamless vehicle upgrades, enables multi-Ola households, and makes it easier for our community to bring more people into electric mobility," a company spokesperson said.
Ola Electric currently sells an expansive portfolio of Gen 3 S1 scooters and Roadster X motorcycles.
(This story has not been edited by NDTV staff and is auto-generated from a syndicated feed.)
Essential Business Intelligence, Continuous LIVE TV, Sharp Market Insights, Practical Personal Finance Advice and Latest Stories — On NDTV Profit.
