CashKaro Eyes Rs 375 Crore Revenue In FY24 Amid Festive Boom—BQ Exclusive

CashKaro's current lifetime users stand at 2.3 crore, which have grown 350% over the last three years, in line with its revenue.

<div class="paragraphs"><p>CashKaro premises. (Source:&nbsp;Anmol Rikhraj, CC BY-SA 4.0)</p></div>
CashKaro premises. (Source: Anmol Rikhraj, CC BY-SA 4.0)
India's largest affiliate marketing platform is eyeing Rs 375 crore in revenue as it looks to tap new segments within e-commerce for growth.Entrepreneurial couple Rohan and Swati Bhargava, co-founders of Gurugram-based CashKaro, said they're targeting revenue in the range of Rs 350–375 crore for the current fiscal, a growth of about 30–40% from its Rs 250 crore top line in FY23.CashKaro, backed by Ratan Tata and Kalaari Capital, amon...
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