Tata Motors Ltd.'s landmark deal for the acquisition of Italian MNC Iveco is a strategic hand played to aid Tata Motor's intended demerger of its commercial and passenger vehicle, set to happen by 2026.
This deal will allow Iveco to enter markets — like India — where Tata Motors has a stronghold and similarly, give a window to Tata Motors to capture Latin Amercian and European markets.
"We can launch Iveco products in India or in markets where Tata Motors is strong. We can also launch Tata Motors' products in the markets where Iveco is strong—especially Latin America," Girish Wagh, executive director at Tata Motors, mentioned during a media interaction after the announcement.
Tata Motors will acquire Iveco S.p.A, in a deal valuing the Italy-based truck maker at 3.82 billion euros, or approximately Rs 33,360 crore.
The Jaguar Land Rover owner it will acquire all the 27.2 crore outstanding shares of Iveco in an all-cash public tender offer valued at 14.10 euros per share.
The $4.37 billion deal is the single largest deal by Tata Motors. The previous largest deal was in 2008, when it acquired Jaguar Land Rover from Ford for $ 2.3 billion.
One of the areas under consideration is the launch of Iveco's medium and heavy-duty trucks, vans, and buses in India to fill product gaps. In the same way, Tata Motors may look into exporting its small and medium-duty commercial vehicles that prioritize value to Latin America, leveraging Iveco's distribution network and retail financing systems.
Wagh added that there is a price complementarity between the two brands which will make markets more accessible to both of them.
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