Real-estate developer TVS Emerald registered sales worth Rs 438 crore on the first day of the launch of its residential project in Chennai.
The firm opened with sales of 662 housing units, valued at Rs 600 crore, in three out of the four towers at TVS Emerald Elements in Kovilambakkam on Sunday, the real-estate arm of TVS Group said in a statement.
An inventory of 448 homes has been sold, setting the biggest launch sales milestone in the last decade in Chennai, it said.
The project is spread over approximately 6.56 acres and comprises 820 homes with a booking value of approximately Rs 800 crore by 2027. Buyers have options of 2 and 3-BHK homes, ranging from 934 square feet to 1,653 sq ft, at prices starting from Rs 68.99 lakh. The project includes a swimming pool, gym and a 9,000 sq ft clubhouse, with amenities such as a yoga deck, multipurpose hall, games room and coworking space.
"We are thrilled with the biggest sales milestone achieved by our Elements project," Chief Executive Officer Sriram Iyer said. "In the aftermath of the pandemic, people are seeking residences that can transform their everyday living experiences."
The firm has planned more launches in Chennai and Bengaluru in this financial year, according to Iyer.
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