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Elon Musk Sparks Xmail Buzz, Hints At Competing With Gmail With Simpler Alternative

Through his replies to X users over the past couple of days, Elon Musk has teased the plans to launch an email service that could challenge Gmail.

<div class="paragraphs"><p>"We need to rethink how messaging, including email, works overall," Elon Musk said, as he triggered speculations on the launch of an alternative to Gmail. (Photo source: X/Elon Musk)</p></div>
"We need to rethink how messaging, including email, works overall," Elon Musk said, as he triggered speculations on the launch of an alternative to Gmail. (Photo source: X/Elon Musk)

Nearly two years after Elon Musk took over social media platform Twitter and rebranded it as X, the billionaire has hinted at competing with Gmail—the email platform of Google's parent Alphabet Inc.

In a series of posts since Sunday, Musk has indicated his plans to launch an email service that could serve as a simpler alternative to Gmail.

The speculations were triggered after an X user said that using an @‌x.‌com email address is the only way he could stop using Gmail. Responding to the tweet, Musk posted: "Interesting. We need to rethink how messaging, including email, works overall."

This sparked a buzz around the possible launch of Xmail—an email platform linked to X. Although Musk did not officially confirm the same, he responded positively to X users who claimed that Xmail would take on Gmail.

X user Alex Finn, in a post, said, "An X email service is coming, and it's going to be MASSIVE. Here's exactly how it's going to work: Your X account will act as your email address. People can then email your X account, and it will go directly to your DM inbox as plain text. All messy formatting will be taken out, making the email experience 1000x better."

Responding to Finn, Musk tweeted, "Pretty much."

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Another X user, identified as Ross, said he wants an email service that gets rid of "formatting mess" and goes into plain text direct DM inbox. Responding to him, Musk said, "That is exactly what we are going to do."

Musk, since taking over X, has been pushing towards the transformation of the micro-blogging platform into a multipurpose app. “We’re rapidly transforming the company from what it was, Twitter 1.0, to the everything app,” he had told the company's employees in October last year.

Musk, in his message to the X employees, had also made reference to China's WeChat, which offers a range of services such as payments, videos, messaging and more. "I think we can actually create something ultimately that exceeds WeChat," he had said.

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