Reliance Jio's website crashed after pre-booking for "effectively free" JioPhone began on Thursday evening.
The website displayed "Content Server Error" around 5.30 p.m.
While pre-booking figure could not be ascertained officially, rush of people was seen at some Jio stores surveyed in Delhi.
A store in central Delhi claimed to have booked about 100 phones in offline mode within 15-20 minutes. However, the rush was not as heavy as was seen at the time of Jio sim purchase when the company started its trial services for general public.
Reliance Retail has started pre-booking of JioPhone though its stores, franchisees, Jio website and application against refundable deposit of Rs 500. The customers will be required to pay another Rs 1,000 at the time of delivery of the phone in September.
The entire Rs 1,500 will be refunded to the buyer after 36 months on returning the phone.
Also Read: How ‘Smart' Is Mukesh Ambani's JioPhone?
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