Google’s Pixel Upgrade Programme: Buy Pixel 10 Phones At Rs 3,333 Monthly, Upgrade After 9 EMIs

According to Google, the initiative includes a guaranteed buyback value.

NDTV Profit Tech
Technology
Dec 19, 2025 14:05 pm IST
- Published On Dec 19, 2025 14:05 pm IST
- Last Updated On Dec 19, 2025 14:05 pm IST

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Google’s Pixel Upgrade Programme: Buy Pixel 10 Phones At Rs 3,333 Monthly, Upgrade After 9 EMIs

Google has rolled out its Pixel Upgrade Programme in India. The programme allows buyers to acquire eligible Pixel smartphones through a 24-month no-cost EMI option, with payments starting as low as Rs 3,333 per month.

Google launched the Pixel Upgrade Programme in India for easier Pixel smartphone upgrades
Customers can buy Pixel phones on a 24-month no-cost EMI starting at Rs 3,333 per month
Upgrades allowed after nine EMIs with guaranteed buyback regardless of device condition

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Google has rolled out its Pixel Upgrade Programme in India. The plan aims to enhance accessibility to Pixel devices, providing an easy way for customers to switch to newer models.

Launching today, the programme allows buyers to acquire eligible Pixel smartphones through a 24-month no-cost EMI option, with payments starting as low as Rs 3,333 per month. Users can opt to upgrade to a qualifying newer Pixel after making at least nine monthly installments.

According to Google, the initiative includes a guaranteed buyback value, regardless of condition of the device, as long as it turns on and passes essential functionality tests.

Developed in collaboration with Cashify, Bajaj Finance., and HDFC Bank, the programme will be offered until June 30, 2026, at participating retail outlets across India.

How To Own A Pixel 10 Through Google Pixel Upgrade Programme

The programme follows a straightforward four-step enrolment:

Choose from available models: Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, or Pixel 10 Pro Fold.
Visit a nearby participating store.
Purchase the device on a 24-month no-cost EMI plan.
Register for the Google Pixel Upgrade Programme via the Cashify website within 30 days of purchase.

Customers become eligible for an upgrade after nine EMIs and prior to the 15th. During this window, Cashify deposits the remaining loan balance directly into the customer's bank account, allowing closure of the original loan without foreclosure fees. Users can then begin a new 24-month no-cost EMI for the upgraded Pixel. Enrollment also unlocks an exchange bonus of up to Rs 7,000 from Cashify when trading in a previous device.