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Google To Bring Its Reward Points System For Play Store Users In India

With Google Play Points, users earn points when they make purchases on Google Play and can redeem them for special in-app items.

<div class="paragraphs"><p>(Photo: Justin Chin/Bloomberg)</p></div>
(Photo: Justin Chin/Bloomberg)

Google will roll out in India its reward points system, using which users can make purchases on the Play Store.

The facility, called Google Play Points, is available in 28 countries.

"Google Play Points helps users earn points and rewards for the many ways they use the platform. The programme will be rolled out to users in India in the coming week," according to a statement.

With Play Points, users will be able to earn points when they make purchases on Google Play, including in-app items, apps, games and subscriptions. Google Play has also partnered with developers of popular apps and games across the world to help users redeem points for special in-app items.

In India, it is partnering with over 30 participating titles, including Miniclip (8 Ball Pool), Gametion (Ludo King), Playsimple Games (Word Trip), Gameberry Labs (Ludo Star), and Truecaller and Wysa.

"Google Play Points will also provide local developers a new avenue to build a local and global user base, helping them engage their users, drive discovery, and acquire users across markets that have Google Play Points," the statement read.

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