Apple MacBook Air With M4 Chip Launched; Check Price, Camera, Display
The latest MacBook Air comes with the M4 chip, a thin and light design and a starting price of Rs 99900.
Apple MacBook Air has been launched quickly on the heels of the roll out of iPad Air. The latest MacBook Air comes with the M4 chip, a thin and light design and a starting price of Rs 99900. Among the highlights are a 12MP Center Stage camera, 16GB of RAM, enhanced external display support, up to 18 hours of battery life, and Apple Intelligence.
The MacBook Air offers support for up to two external displays in addition to the built-in display, 16GB of starting unified memory, and macOS Sequoia.
It is available in an all-new colour — sky blue, a metallic light blue that joins midnight, starlight, and silver.
MacBook Air is targetted at business professionals, students and at those looking for a combination of performance, portability, design, and durability. MacBook Air comes in two new sizes 13-inch and 15-inch.
Greg Joswiak, Apple’s senior vice president of Worldwide Marketing, says, “Combined with its thin and light, fanless design, all-day battery life, and the incredible capabilities of macOS Sequoia with Apple Intelligence, MacBook Air is unlike any other laptop."
M4 in MacBook Air
The M4 chip features a 10-core CPU, an up to 10-core GPU, and support for up to 32GB of unified memory, making the new MacBook Air up to 2x faster than the M1 model. The new chip makes multitasking between apps, photo and video editing faster. Battery life on the new MacBook Air is up to 18 hours.
The M4 chip's Neural Engine accelerates AI-based tasks and significantly increases speed in tasks like automatically enhancing photos and removing background noise from a video.
In real-life usage, things are done faster and smoother with the MacBook Air with M4, Apple says. Check these out:
Spreadsheet calculation performance in Microsoft Excel is up to 4.7x faster than the fastest Intel-based MacBook Air.
Video editing in iMovie is up to 8x faster than the fastest Intel-based MacBook Air.
Photo editing in Adobe Photoshop is up to 3.6x faster than the fastest Intel-based MacBook Air.
Web browsing is up to 60 percent faster when compared to a PC laptop with an Intel Core Ultra 7 processor.
MacBook Air and Apple Intelligence
MacBook Air unlocks exciting new capabilities that make it more helpful and powerful. With new Siri improvements, users can move fluidly between spoken and typed requests to accelerate tasks throughout their day, and Siri can answer thousands of questions about Mac features and settings, with step-by-step instructions for how to do something on Mac.
Also, users can explore creative new ways to express themselves with Writing Tools, Image Playground, and Genmoji. ChatGPT is seamlessly integrated into Writing Tools and Siri. Users can access ChatGPT for free without creating an account, and privacy protections are built in.
MacBook Air Camera
The device packs a new 12MP Center Stage camera with improved video quality. With the help of Center Stage, users can automatically stay centred in the frame as they move around. Through Desk View users can simultaneously show themselves and a top-down view of their desk, thereby making video calls even more engaging.
MacBook Air Display
MacBook Air packs a 13.6- or 15.3-inch Liquid Retina display with up to 500 nits of brightness, support for 1 billion colours. It can also provide enhanced display support. It can power a multi-display setup to make viewing and interacting with content easy for anyone - professionals multitasking across multiple windows, and students tackling a big project across several apps. MacBook Air now supports up to two 6K external displays, in addition to its built-in Liquid Retina display.
MacBook Air Price
MacBook Air price in India, with M4 chip (13-inch), starts at Rs 99900 and Rs 89900 for education.
MacBook Air price in India, with M4 chip (15‑inch) starts at Rs 124900 and Rs 114900 for education.
All variants are available in sky blue, midnight, starlight, and silver colors.
