BQ Blue's special research section collates quality and in-depth equity and economy research reports from across India's top brokerages, asset managers and research agencies. These reports offer BloombergQuint's subscribers an opportunity to expand their understanding of companies, sectors and the economy.
ICICI Securities Report
Broadcast Audience Research Council has released its viewership data for week-eight of CY21 (February 20-26, 2021).
Zee Entertainment Enterprises Ltd.'s viewership share in Hindi general entertainment channel (GEC) primetime has declined 100 basis points QoQ to 17.2% in Q4 FY21-to-date despite completion of KBC-12.
The decline is due to weakening viewership share in its two most popular shows Kumkum Bhagya and Kundali Bhagya, which is disappointing.
Zee TV however has seen rise in viewership share in Telugu and Kannada all-day GEC.
Star Plus continues to see remarkable success in its new shows, which has helped it grab higher share in Hindi GEC primetime.
Click on the attachment to read the full report:
DISCLAIMER
This report is authored by an external party. BloombergQuint does not vouch for the accuracy of its contents nor is responsible for them in any way. The contents of this section do not constitute investment advice. For that you must always consult an expert based on your individual needs. The views expressed in the report are that of the author entity and do not represent the views of BloombergQuint.
Users have no license to copy, modify, or distribute the content without permission of the Original Owner.
Essential Business Intelligence, Continuous LIVE TV, Sharp Market Insights, Practical Personal Finance Advice and Latest Stories — On NDTV Profit.
