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Myntra's 30-Minute Delivery Brand M-Now Enters Mumbai, NCR

In December, the fashion ecommerce firm officially entered the quick commerce segment by launching M-Now in Bengaluru.

<div class="paragraphs"><p>M-Now, the 30-minute delivery brand (Photo: Myntra/LinkedIn)</p></div>
M-Now, the 30-minute delivery brand (Photo: Myntra/LinkedIn)

M-Now, Myntra owned 30-minute delivery brand is now available in Mumbai and the National Capital Region following a phenomenal response in Bengaluru.

This facility provides people across Mumbai and Delhi to access 90,000 trend-first SKUs from over 600 unique brands, including Vero Moda, Mango, Calvin Klein, Tommy Hilfiger, Levi’s, Dyson, YSL, Prada, Carolina Herrera, Huda Beauty, delivered to their doorstep in starting 30 minutes, the company said in its social media post on Friday.

In December, the fashion ecommerce firm officially entered the quick commerce segment by launching 'M-Now' in Bengaluru.

The quick delivery option already provides access to a collection of 10,000 styles across fashion, beauty, accessories and home. The delivery feature is expected to reach over 1 lakh styles in the next three–four months.

M- Now is an initiative that brings both fashion and D2C brands closer to Gen Z, catering to their unplanned immediate fashion needs.

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