Samsung Education App To Offer AI-Powered Learning Via Smart TVs; Supports CBSE, ICSE, And More
Samsung has integrated EMBIBE’s AI-powered learning platform into its Education Hub App for smart TVs and smart monitors, aiming to offer personalised learning experiences to students.

Samsung has integrated EMBIBE, an artificial intelligence-powered platform for customised learning outcomes, into its Education Hub app, which is specifically made for television. Through the collaboration with EMBIBE, Samsung aims to transform TVs into teaching instruments that give students individualised learning experiences.
Samsung Education Hub To Support CBSE, ICSE, IB, Cambridge, More
As part of the Samsung Education Hub app, EMBIBE will provide educational coverage and support all major curricula, including CBSE, ICSE, IB, Cambridge, State Boards, and important entrance examinations like IIT JEE and NEET, as noted in a media release. A library of immersive, 3D explanation movies will be available to students, making difficult subjects simpler to comprehend and more interesting to learn.
“The Samsung Education Hub app aims to expand the role of TVs in homes, transforming them from mere entertainment hubs to a seamless platform for online learning. Our vision is to create a future where education knows no boundaries and knowledge is within easy reach at the click of a button,” said Viplesh Dang, senior director, visual display business, Samsung India.
AI-Powered, Personalised Learning
The core of EMBIBE’s service is its AI-powered, personalised practice that adapts to the learning level of individual students. Students will have access to EMBIBE’s video-based learning materials and AI-powered adaptive practice in Hindi, English, and 10 main regional languages through the Samsung Education Hub. In addition to using individualised score-improvement tools that offer helpful insights for progress, they can select from 54,000 practice exams.
“Our partnership with Samsung TV marks a significant leap in delivering a truly personal, engaging, learning experience through one of the most trusted and loved mediums. Samsung has partnered with EMBIBE because we’ve solved two critical challenges: creating stunning interactive, multi-modal content and delivering it through a deeply personalised experience powered by AI,” said Aditi Avasthi, founder and CEO at EMBIBE.
EMBIBE content will be available on all 2024 Samsung TVs and smart monitors and will be gradually made available on earlier models. Existing subscribers of EMBIBE, who own Samsung TVs, can login and access the educational content, along with Samsung TV users who wish to subscribe to the platform.