Tata Sons Chairman Emeritus Ratan Tata today said e-commerce is one of the areas where is he looking to personally invest because of its "good potential" as a large proportion of the country's consuming public do not have the required access to goods.
Mr Tata, however, refused to comment specifically about any investments in e-retalier Snapdeal.
He said, "I do not think it is fair to comment on that."
"I plan to do personal investments and looking into a variety of areas to do that and e-commerce is one of them," he said.
The $3 billion Indian e-commerce market is witnessing aggressive competition from global giants as well as home-grown players. Led by increasing Internet penetration and youngsters shopping online, India's e-commerce market has seen huge growth in the past few years.
Mr Tata said that given the country's large consuming public, people do not have the required access to goods.
"But e-retailing today is one of the hottest form of marketing and has a good potential in the country as 500 to 600 million people of the country are the consuming public", he said.
Last month, e-commerce giant Amazon said it will invest $2 billion in the country to grow the business in a market that is dominated by homegrown players like Flipkart and Snapdeal.
The US-based firm's announcement came less than 24 hours after rival Flipkart announced raising a whopping $1 billion funding, the largest in the e-commerce space in India.
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