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Bajaj Finance Ends Co-Branded Partnership With DBS Bank India

Bajaj Finance's decision to exit co-branded partnerships follows regulatory changes by the Reserve Bank of India, which limit non-banking partners' role in such agreements.

<div class="paragraphs"><p>DBS Bank India confirms no service disruption for existing Bajaj Finserv DBS SuperCard users despite the partnership ending.</p></div><div class="paragraphs"><p> (Photo source: NDTV Profit)</p></div>
DBS Bank India confirms no service disruption for existing Bajaj Finserv DBS SuperCard users despite the partnership ending. (Photo source: NDTV Profit)
Bajaj Finance Ltd. has ended its co-branded card partnership with DBS Bank India."Bajaj Finance Limited and DBS Bank India Limited have agreed to discontinue the issuance of new co-branded credit cards," the Indian subsidiary of the Singapore-based bank said in a statement, responding to NDTV Profit's queries.The two lenders have so far issued 5 lakh credit cards as part of their partnership. The disclosure comes on the back of RBL B...
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