HDFC Bank Ltd., India's largest private bank by market value, remained the country's most-valuable brand for the fifth straight year.
The bank, with a brand value of $21.6 billion, tops the list of 75 companies compiled by advertising and marketing firm WPP and global research agency Kantar Millward Brown.
Life Insurance Corporation of India and Tata Consultancy Services Ltd. made a debut among the top 10 on the Brandz list at No. 2 and 3, respectively. Reliance Jio Infocomm Ltd., the country's newest telecom operator, entered the list at No. 10.
The total value of the top 75 most valuable Indian brands is $215.8 billion.
“I think we are beginning to see a reflection of what we see in other markets around the world where we do the brand rankings for a longer period of time,” David Roth-CEO, the Store WPP (EMEA and Asia) told BloombergQuint in an interview. “Some of the established brands are being challenged by some of the new comers, which are embracing technology at a faster pace. We will undoubtedly see, 10 years in the future, more technology brands in the rankings and top 10 in India.”
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