(Bloomberg) -- The media behemoth formed by the merger of CBS Corp. and Viacom Inc. will be called ViacomCBS, according to a person familiar with the deal.
The name was one of the details hammered out by the two sides during marathon negotiations, with an announcement of the deal expected as early as Tuesday afternoon, said the person, who asked not to be identified because the deliberations are private.
To contact the reporter on this story: Nabila Ahmed in New York at nahmed54@bloomberg.net
To contact the editor responsible for this story: Nick Turner at nturner7@bloomberg.net
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