Real estate developer Sri Lotus Developers and Realty has unveiled a new luxury umbrella brand, the Coastline Collection, grouping 11 projects along Mumbai’s coastline. Speaking to NDTV Profit, CMD Anand Pandit said the sub-brand sits above individual projects and taps global demand for waterfront living. The developments, partly under construction and partly awaiting approvals, will be funded through internal equity, completed over two-and-a-half to four-and-a-half years, and are expected to attract 8,500–10,000 buyers across key coastal micro-markets of the city.