Startup Street: How Startups Helped Save Lives In Flood-Hit Kerala

Startup Street: How Startups Helped Save Lives In Flood-Hit Kerala
An aerial view of Aluva town following a flash flood after heavy rains, in Kochi. (Source: Navy Photo via PTI) 

This week on Startup Street, two of the several startups used their technology to speed up rescue missions in the flood-hit Kerala. A fitness and well-being startup laid out an aggressive expansion plan. And Masayoshi Son's Softbank invested in yet another car-sharing company. Here's what went on.

Crypto-Saviours!

When a devastating flood ravaged Kerala, a Mumbai startup allowed cryptocurrency owners provide financial aid to the affected people.

Over the last one week PocketBits, a cryptocurrency exchange platform, collected donations in the form various digital tokens, including the likes of Bitcoin and Ethereum, converted them into Indian rupees and wired them to the state. It also set up a dedicated portal for fundraising on its website, which as of Friday was closed.

“All coins sent will be converted into INR (Indian rupee) at spot prices every few hours. Half of the amount will be sent to the chief minister's fund and the rest will be used to buy goods to donate towards Goonj,” the website said. “We will also work with regional NGOs (Goonj on Amazon and Anbodu Kochi) to have goods (sanitary napkins, medicines, etc.) delivered to pick-up centres in Bengaluru.”

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