(Bloomberg) -- Microsoft Corp. introduced a slim, $999 laptop, its latest push into hardware and a bid to steal Apple Inc.'s college-kid customers.
The device comes in four colors, gold, platinum, blue, and burgundy and ditches a metal area around the keyboard for soft microfiber. It has a 13.5-inch (34.3 centimeter) touchscreen, runs the latest Intel processors, and gets 14 hours of battery life, according to Microsoft. It will also be equipped with Microsoft's new Windows 10S operating system, software the company presented Tuesday that will be faster and offer better security than previous versions.
The laptop, which Microsoft announced at an event in New York, weighs 2.76 pounds (1.25 kilograms), less than the comparable MacBook Air from Apple.
The new device is Microsoft's first classic clamshell laptop, whereas previous versions converted from a tablet to a notebook. The base model includes 128GB of storage, 4GB of RAM, and runs on an Intel Core i5 processor. More expensive configurations are also available with a faster Intel Core i7 chip, storage capacities up to a terabyte, and as much as 16GB of RAM.
To contact the reporters on this story: Dina Bass in Seattle at dbass2@bloomberg.net, Jing Cao in New York at hcao38@bloomberg.net, Mark Gurman in San Francisco at mgurman1@bloomberg.net.
To contact the editors responsible for this story: Jillian Ward at jward56@bloomberg.net, Molly Schuetz
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