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This Article is From Feb 01, 2022

After Football, Tom Brady Will Work on His NFT, Apparel and Fitness Businesses

After Football, Tom Brady Will Work on His NFT, Apparel and Fitness Businesses

Seven-time Super Bowl champion Tom Brady said he'll work on his business projects after retiring from football.

“I'm fortunate to have co-founded incredible companies like Autograph.io, Brady brand and TB12 Sports that I am excited to continue to help build and grow,” he wrote in his retirement message.  He added that “exactly what my days will look like will be a work-in-progress.”

In the latter stages of his career, Brady has been an active investor and businessman on top of his various endorsement deals. TB12 is his fitness business that sells workout supplements and nutrition boxes. Last year, he co-founded Autograph, a digital collectibles site specializing in sports and entertainment NFTs that recently raised $170 million in a funding round led by Silicon Valley investors Andreessen Horowitz and Kleiner Perkins. Brady brand, his apparel label, debuted at Nordstrom Inc. stores in January.

Brady's other investments include cryptocurrency exchange FTX, card-trading service Alt and creator platform SageSpot.

Brady, a surefire hall-of-famer, on Tuesday announced he's hanging up his cleats after 22 seasons in the National Football League. He went to 15 Pro Bowls, won three Most Valuable Player awards and holds multiple all-time records.

©2022 Bloomberg L.P.

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