(Bloomberg) -- Time and Meredith tried and tried to merge, but the marriage wasn't to be. Greg Mason, CEO of digital media company Purch, tells host Alex Sherman the problem is magazine companies just aren't very good businesses. That makes it difficult to find a price where banks are willing to provide financing and both sides want to strike a deal. Legacy publishing companies with big brand names should turn to technology developed by digital media companies...perhaps like his own.
SoundCloud: Why Time+Meredith Couldn't Get Done by Bloomberg
To contact the author of this story: Alex Sherman in New York at asherman6@bloomberg.net.
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