Amazon Offers Up To 40% Off on iPhones; Sold Off in Hours

E-commerce giant Amazon on Friday offered Apple iPhones for discounts up to 40 per cent as part of its festive sale offer. The iPhones flew off the shelves in a matter of hours and most of the variants were out of stock by noon. The Amazon India sale started at 7 am.

Amazon launched its 'Diwali Dhamaka Week' sale on Friday. The sale that is offering discounts up to 70 per cent across products like mobile phones, watches, books, electronic gadgets will last till October 16.

"New deals every hour between 7am to 6pm, over the next 7 days," Amazon India tweeted.

While the Apple iPhone 5s (Gold, 16GB) was available at a discount of 29 per cent for Rs 37,800, the iPhone 4s (White, 8GB) had a 40 per cent discount at Rs 18,868. However, most of the iPhones were sold out by noon on Friday, with only few stocks of variants like the iPhone 5c (8GB) remaining, which had discounts up to 26 per cent.

Most of Amazon's other offerings also went out of stock by noon. Rival Flipkart too had recently sold off most of its products in the offing as part of its "Big Billion day" sale, by noon. The sale started at 8 am on Monday.

Flipkart and Snapdeal on Monday sold products worth an estimated Rs 600 crore each even as customers complained about technical glitches. Flipkart later issued an official apology to its customers.

Amazon too had a pre-Diwali sale to compete with its rivals. However, it did not give out sales figures.

(With inputs from PTI)