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Every other week, hosts Jenny Kaplan and Lindsey Rupp guide you through the consumer universe, breaking down what's going on with all the things people buy.
Food and beverage companies have long used buzzwords like "natural" and "healthy" to get shoppers' attention, a battle that's intensified now that foodie culture has gone mainstream. Whether it's organic, gluten-free or non-GMO, consumers are demanding more information about what's inside the stuff they eat and drink. And that, in turn, is forcing companies to navigate an antiquated and confusing regulatory system. Jenny and guest host Craig Giammona examine how the demand for information about what's in our food is playing out in grocery stores.
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To contact the authors of this story: Jennifer Kaplan in New York at jkaplan84@bloomberg.net, Craig Giammona in New York at cgiammona@bloomberg.net, Magnus Henriksson in New York at mhenriksso10@bloomberg.net, Liz Smith in New York at lsmith289@bloomberg.net.
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