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This Article is From Jan 03, 2022

David Beckham to Sell Stake to Authentic Brands, Daily Mail Says

The deal will give Authentic a majority stake in DB Ventures, which handles Beckham’s endorsement deals.

David Beckham, the former soccer star, will sell a 55% stake in his company to Authentic Brands Group for about 200 million pounds ($271 million), the Daily Mail reported, without saying where it got the information.

The deal will give Authentic a majority stake in DB Ventures, which handles Beckham's endorsement deals with Tudor watches and the Haig whiskey brand, the newspaper reported. Authentic owns the Juicy Couture fashion brand.

A spokesman for Beckham declined to comment to the Daily Mail.

©2022 Bloomberg L.P.

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