Amazon Plans to Launch in Sweden Amid Online Shopping Wave
(Bloomberg) -- The world's largest online retailer Amazon.com Inc. has announced plans to launch in Sweden via the website Amazon.se.
“The next step is to introduce a complete retail offering in Sweden, and that is what we plan to do now,” said Amazon's Alex Ootes in a statement.
The move into the Nordic region's biggest economy comes at a time when the U.S. retail giant is benefiting from an influx of consumers trying to avoid physical stores during the coronavirus pandemic.
Last week, the U.S. company reported record profits and projected third-quarter revenue of up to $93 billion.
“We are positive on Amazon's plans and are convinced that the increased competition will lead to even stronger growth for e-commerce in Sweden,” said Per Ljungberg from the Swedish Digital Trade association.
Read More: Amazon Is Planning to Open in Sweden This Fall, DN Reports
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