Urban Company IPO: All Eyes On Stock Market Debut After Stellar IPO Demand
The home services provider's financial performance over the last three years paints a picture of gradual recovery.
Urban Company—a technology-driven, full-stack online marketplace offering home and beauty services—saw its public issue being subscribed by 109 times on its final day of initial public offering on Friday. The bids were led by qualified institutional investors (147 times), non-institutional investors (78 times), retail investors (41 times), and employees (43 times).
Urban Company had launched its Rs 1,900-crore initial public offering on Sept 10. With a face value of Rs 1 per share and the upper-end price band of Rs 103, the company is aiming for a valuation 100 times its face value. Its tentative listing date is on Sept. 17, according to Chittorgarh.
The significant oversubscription reflects strong investor confidence in the online home and beauty services sector, as the company noted a gradual recovery in its profitability.
The company’s profit before tax stood at Rs 28.55 crore; however, the total expense itself was Rs 1,223.48 crore with revenue of Rs 1,260.68 crore in financial year 2025. In fiscal 2024 the company reported a loss of 92.73 crore as opposed to a revenue of Rs 928 crore, and expenses were at Rs 1,020.73 crore. Similarly, in fiscal 2023, the company reported a loss of Rs 312.44 crore as opposed to a revenue of Rs 726.24 crore and an expense of Rs 1,038.68 crore.
Urban Company's business model is built around gig workers, barbers, electricians, beauticians, and technicians. In the June 2025 quarter, the company reported 54,347 average monthly active service professionals, up from 50,992 in June 2024.
Urban Company has operated without serious competition for nearly a decade, unlike quick commerce (Blinkit, Instamart, Zepto), fintech (Paytm, PhonePe, BharatPe), or e-grocery (BigBasket and Tata Neu). Notably, the company has no listed peers.
The company, however, said, "We face intense competition across the markets we serve, which may result in reduced demand for services on our platform or a reduced number of service professionals signing up for our platform, resulting in a negative impact on our revenues and costs," according to its Red Herring Prospectus.
"If we are unable to attract and retain service professionals on our platform, our platform will become less appealing,” it noted.
