Ride hailing major Uber on Wednesday launched its membership program, UberOne, in India, priced at Rs 149 per month or Rs 1,499 annually.
The membership's perks include 10% UberOne credits on each ride, preferential access to highest-rated drivers and premium customer support. It covers rides across all of Uber's offerings, which are UberGo, Premier, XL, Reserve, Auto, Moto, Intercity, Rental, Shuttle and Package.
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Uber has doubled down on its focus on India, having crossed 10 lakh drivers on the platform in India, making the country the second largest driver base globally for the company.
It recently launched more driver-first features, such as audio recordings for drivers if they feel uncomfortable or concerned about their safety during trips, helmet selfies, and female drivers getting the option to accept only female riders.
In fiscal 2023, Uber India Systems Pvt., the Indian arm of the ride hailing giant, posted a revenue from operations of Rs 2,666 crore, up from Rs 1,726.5 crore in fiscal 2022, according to filings accessed via Tofler.
Of this, revenue from rides grew to Rs 678.6 crore from Rs 388.3 crore. However, revenue from support services grew to Rs 1,977.4 crore from Rs 1,296.4 crore in fiscal 2022. These support services are defined as the services it renders to its parent company Uber BV.
Its total expenses ballooned to Rs 3,145.7 crore from Rs 2,145.5 crore, while loss widened to Rs 311.3 from Rs 196.7 crore.
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