Tata AIA Launches Two Funds To Tap Into India’s Growing Consumer Market; Details Here

The newly launched Tata AIA Life Tax Bonanza Consumption Fund and the Tata AIA Life Tax Bonanza Consumption Pension Fund are designed to benefit from evolving consumption trends in India. These funds will be available for subscription between Mar. 24 and Mar. 31, 2025, with units priced at Rs 10 each.

India’s consumption trends have undergone a major shift over the past few years, fuelled by urbanisation and rising income levels. The new tax regime, effective from FY26, ensures that those earning up to Rs 12.75 lakh per annum have no tax liability, thereby increasing their spending power. This is expected to drive growth across sectors such as fast-moving consumer goods (FMCG), retail, e-commerce and automobiles.

Tata AIA’s latest funds are structured to offer investors exposure to these high-growth industries, combining wealth generation with financial security.

This fund offers investors an opportunity to gain from rising consumption trends while ensuring financial stability. It is designed to provide both wealth accumulation and security, making it a good choice for those seeking long-term financial well-being.

Exclusively available through Tata AIA’s unit-linked pension scheme, this fund is ideal for people planning their post-retirement financial stability. It aims to provide long-term financial growth, assisting retirees in building a strong savings corpus.

The primary objective of these funds is to achieve sustainable long-term capital growth through a diversified investment portfolio targeting businesses set to gain from India’s rising consumption trends.

Tata AIA’s funds allocate investments across large-cap, mid-cap and small-cap companies to create a balance between stability and growth potential. 

• Investment focus: Companies positioned to benefit from India’s expanding domestic consumption.

• Asset allocation: 60%-100% in equities and equity-related instruments, with 0%-40% allocated to cash and money market securities.

• Risk profile: Aimed at long-term capital growth with a structured risk management framework.

• Life insurance cover: Investors gain financial protection for their families in addition to wealth creation.

The Tata AIA Life Tax Bonanza Consumption Fund and the Consumption Pension Fund can be accessed through various Tata AIA investment plans, including Tata AIA Shubh Muhurat and Tata AIA Premier SIP.