Blue Star Managing Director B Thiagarajan explains why the company slashed production by 20% in May and over 25% in June. In this exclusive interview with NDTV Profit, he talks about unseasonal rains hurting demand, how the industry is coping, and why he's still optimistic about a recovery in the second half of the year. He also addresses inventory levels, supply chain pressures, and the potential impact of new energy efficiency norms.