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The Shadow Swiftie Economy Booms With Bootleg Bracelets and $1,150 Bodysuits
Web shops such as Etsy brim with independent retailers selling merch inspired by the pop star.
13 May 2024, 02:23 PM IST
(Bloomberg Businessweek) -- Taylor Swift fans looking to buy T-shirts, bodysuits, friendship bracelets or myriad other tokens of devotion to the pop star might consider going to her official online store. But those who’ve tried recently were out of luck. In the runup to the April 19 release of , the shop has offered only preorders of special-edition CDs, cassettes and vinyl of the album. That hasn’t put much of a crimp in the booming...
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